Are You Making Use Of Salesforce1 For Your Business
It has been over two years since Salesforce announced the launch of Salesforce1, the mobile-first CRM platform that lets businesses…
Managing Projects in the Cloud
Technology is moving to the cloud. We no longer use our precious SSD space to store the pictures from our…
All-Channel Marketing Is NOT Omni-Channel Marketing
I was on a panel for the news media community at the Teradata Partners conference a few weeks back. Our…
From Master Data to Master Graph
CRM and customer Master Data Management (MDM) applications only enable partial business insights. That’s right, and it makes no difference…
How Big Data Is Changing the Way You Fly
As airlines and frequent flyer programs gather more intelligence on your day to day lifestyle, flying and financial position -…
5 Ways That Qantas Is Using Data to Delight Customers and Build Loyalty
USING DATA ANALYTICS TO REDEFINE CUSTOMER SERVICE, IN-FLIGHT SERVICE, LOYALTY PROGRAMS & MARKETINGMost people will agree that air travel today…
How Small Businesses Can Use Big Data
As a small business owner, you may think that Big Data could not be any sort of help to you.…
13 Retail Companies Using Data to Improve Online and Offline Shopping
Retail data projects usually start with big promises about unified commerce, but the hardest work happens where software meets physical…
All Is Not Lost: Finding Value In Marketing Attribution Data
In my last blog, I laid out some facts that call into question the extensive effort many organizations put into…
Expert Speak: 6 Highlights and Lessons from the 2015 CDO Summit
HIGHLIGHTS: CDO OF THE YEAR, WHY DIGITAL TRANSFORMATION IS HARD, RESPONDING TO DISRUPTION & THE COLLABORATIVE ECONOMYThe CDO Summit 2015 hosted at…
