Measuring Social Media ROI: Leveraging Data To Boost Results
Analytics
57 shares4,306 views
Analytics
57 shares4,306 views

Measuring Social Media ROI: Leveraging Data To Boost Results

Lilach Bullock - March 19, 2019

Here's what to know about the hows and whys of measuring social media ROI, and leveraging data information to boost your results.

Integrating Data-Driven Network Marketing And Social Media In 2019
Big Data
51 shares7,099 views
Big Data
51 shares7,099 views

Integrating Data-Driven Network Marketing And Social Media In 2019

Annie Qureshi - January 4, 2019

When combined with the power of data, network marketing and social media can work together. Here's what to know about growing your business with social media.

The Fascinating Intersection Of Social Media, Big Data And Forex Trading
Big Data
39 shares4,912 views
Big Data
39 shares4,912 views

The Fascinating Intersection Of Social Media, Big Data And Forex Trading

Diana Hope - January 4, 2019

Social media, big data and forex trading are all intertwined in useful and interesting ways. Here's how and why it works.

How To Use Social Media Analytics To Increase Your Business Success
Analytics
44 shares6,750 views
Analytics
44 shares6,750 views

How To Use Social Media Analytics To Increase Your Business Success

philcohen4 - July 13, 2018

The power of social media is only growing, so knowing how to use social media analytics to your advantage is optimal for marketing success.

5 Ways Digital Marketers Can Use Big Data to Improve ROI
Analytics
37 shares9,159 views
Analytics
37 shares9,159 views

5 Ways Digital Marketers Can Use Big Data to Improve ROI

Sabih Javed - December 18, 2017

Are you ready to boost marketing ROI with big data? It all comes down to how and what data you use to fuel digital marketing.

Predicting Airline Loyalty Churn – Cathay Pacific Marco Polo [Case Study]
Analytics
117 shares8,983 views
Analytics
117 shares8,983 views

Predicting Airline Loyalty Churn – Cathay Pacific Marco Polo [Case Study]

Mark Ross-Smith - July 5, 2017

Big data can now predict when a high-value frequent flyer is unhappy with an airline loyalty program and is at…

How big data is affecting social media metrics and Facebook ad strategies
Social Data
14999 views
Social Data
14999 views

How big data is affecting social media metrics and Facebook ad strategies

Elianna hyde - May 11, 2017

Social media and big data are so interconnected that they have almost become synonymous in some circles. The fact of…

Report: Brands Use Advanced Analytics to Reach Double Digit Growth
Social Media Analytics
6288 views
Social Media Analytics
6288 views

Report: Brands Use Advanced Analytics to Reach Double Digit Growth

Sean Mallon - March 28, 2017

Web analytics technology has evolved in remarkable ways over the last 20 years. Web-Counter, the first traffic analytics tool, was…

Dark Data: The hidden billion dollar opportunity
Analytics
18649 views
Analytics
18649 views

Dark Data: The hidden billion dollar opportunity

Mark Ross-Smith - December 29, 2016

Every organization collects, stores and retains portions of dark data. It’s the digital equivalent of emotional baggage which hangs around…

Long Live KPIs: Innovation is the New Black
Analytics
4689 views
Analytics
4689 views

Long Live KPIs: Innovation is the New Black

Melissa Thermidor - July 12, 2016

You've heard of them all: Myspace, Friendster, LinkedIn (post Microsoft) - all in one day and out the next. Social…