AI is Changing the Landscape of Lead Generation
Artificial Intelligence
86 shares1,754 views
Artificial Intelligence
86 shares1,754 views

AI is Changing the Landscape of Lead Generation

Ryan Kh - November 3, 2017

Generating quality leads is the lifeblood of your company. Without new customers, your company will stagnate and lose ground to…

How Blockchain Will Redefine Social Media Marketing (And How to Prepare)
Blockchain
93 shares7,384 views
Blockchain
93 shares7,384 views

How Blockchain Will Redefine Social Media Marketing (And How to Prepare)

Alex Blackwell - October 4, 2017

Blockchain is the technology that tracks and authenticates cryptocurrency transactions. Many other industries have started adopting blockchain as well, including…

Keep calm, AI is not About to Make Marketers Obsolete
Artificial Intelligence
79 shares1,161 views
Artificial Intelligence
79 shares1,161 views

Keep calm, AI is not About to Make Marketers Obsolete

Judy Alex - August 7, 2017

The future is already here. Many companies have already started using AI as part of their marketing and customer service…

The Enterprise Graph – From Connections To Customer Insights
Analytics
2076 views
Analytics
2076 views

The Enterprise Graph – From Connections To Customer Insights

Peter Perera - March 3, 2017

Know more, sell more. That’s the bottom-line when looking to introduce graph databases into the enterprise. Graphs are well-known for…

Machine Learning and Artificial Intelligence in Marketing Research
Big Data
2168 views
Big Data
2168 views

Machine Learning and Artificial Intelligence in Marketing Research

TomAnderson - February 1, 2017

Beware These Buzzwords! The Truth About Machine Learning and Artificial Intelligence Machine learning, artificial intelligence, deep learning… Unless you’ve been…

Accenture saved a customer $100M using automation
Analytics
1594 views
Analytics
1594 views

Accenture saved a customer $100M using automation

CIO Dive - January 23, 2017

Dive Brief:An Accenture CEO said his firm saved one of its banking clients $100 million by automating jobs in its…

Big Data Pitfalls That Undermine Marketing Automation Goals
Big Data
1745 views
Big Data
1745 views

Big Data Pitfalls That Undermine Marketing Automation Goals

Rehan Ijaz - October 31, 2016

According to the Lenskold Group’s 2013 Lead Generation Marketing Effectiveness Study, 49% of businesses use marketing automation. Marketing automation allows…

Big Data
574 views

Managing Data Tasks with Robotic Process Automation

Rehan Ijaz - October 10, 2016

Analysts predict that by 2020, Robotic Process Automation solutions will see a compounded annual growth rate of 60.5 percent. Employers…

How listening to our cars will improve the driving experience
Analytics
1395 views
Analytics
1395 views

How listening to our cars will improve the driving experience

Mahbubul - August 21, 2016

Smart technology is already being used in cars, but we're just at the very beginning.  It’s a given that Over-the-Air …

Marketing Automation
491 views

6 Ways Big Data is Entering the World of Video Marketing

oxygenmat - August 5, 2016

Video marketing is becoming more necessary than ever. Visual stimulation and something consumers can watch keeps their attention better than…