While it’s easy for businesses to look at blogging as a rudimentary form of marketing that’s more of a necessary…
Shoppers have little patience for browsing when they’re looking for something specific. Yes, mindlessly scrolling around to pass time while…
If you look around, you will find a huge chunk of data everywhere. Want to check the success of your…
“What people think of at the moment of discovery is really the discovery of the question.” – Jonas Salk What…
When you’re a business owner, marketer, or department head, you hear that data offers you a prime advantage. Google Analytics,…
Big data has already heralded some massive changes in the world of finance, but new tech is pushing new trends…
Data analysis is all the rage in the digital space. The size and scope of data is so immense that…
Popular media often depicts "The Dark Web" as a place of criminal activity that no law-abiding citizen would need to visit.…
Web analytics technology has evolved in remarkable ways over the last 20 years. Web-Counter, the first traffic analytics tool, was…
From funding campaigns to customer service, every facet of your business impacts how customers perceive your brand and feel about your products. Perception…
The above diagram was compiled by Florence Nightingale, who was – according to The Font – “a celebrated English social reformer and statistician, and the founder of…
At a time in our history when there is more data than ever before, the overwhelming majority of companies ...
Money Out the Window It’s scary to think about the dollars involved, but with over 70% of Business Intelligence and Data Warehousing projects failing it is surprising…
I always make the point that data is everywhere – and that a lot of it is free.
The internet and ecommerce world offers endless possibilities to use customer analytics and big data ..
