Big Social Data Can Unlock the Power of Engaged Viewers
One of the most powerful aspects of social media and the social business intelligence it enables are the derivative properties…
Determining Perception Gap Through Twitter [INFOGRAPHIC]
4 Brands, 1 Week and 100,000 TweetsConsumers believe Sears is just for tools and electronics; is this the perception Sears…
Is Facebook Taking Big Data Analytics Too Far?
Big Data Analytics give companies the ability to understand their customers and markets better, improve internal efficiencies, and much more.…
Predictive Analytics, Present and Future: Interview with Dr. Eric Siegel
Cross-posted at our parent site, Social Media Today, in this exclusive interview Henry Spethmann speaks with Dr. Eric Siegel --…
Predictive Analytics in Action: Anthony Goldbloom of Kaggle
What do brilliant data scientists, roller derby enthusiasts, and Prince William lookalikes have in common? You can find all three…
Data by the Book: You Don’t Know What You’ve Got Until It’s Gone
Big data, with all of its vastness and mystery – and confusion – is actually a remarkably straightforward concept: store…
Managing Details in Long-Range Planning
Ventana Research recently completed an in-depth benchmark research project on long-range planning. As I define it, long-range planning is the formal quantification…
The Big Data Security Transformation
For those of us in the security profession it an extremely exciting but also daunting time. The number and aggressiveness…
Predictive Analytics in the Marketplace: Insights from PAWCON
A couple of weeks ago I attended Predictive Analytics World (#PAWCON), a multi-city conference focusing on how organizations are leveraging predictive analytics…
Selecting Big Data Sources for Predictive Analytics
Why is big data valuable? Because it’s big? Not really. In fact, very large datasets always come with a very…
