The New Data-Savvy Adaptive Marketing
Marketers for many organizations are facing evolutionary pressures to transform marketing practices and processes to the always-on state of Adaptive…
The Driving Force Behind Big Data: Data Connectivity
In most organizations, stakeholders maintain the perspective that Big Data offers tremendous benefits to the enterprise, especially when it comes…
Data Says R Amongst Most Popular Languages
Data Scientist Drew Conway tackles the problem of deciding which programming languages are the most popular in an interesting way:…
Counteracting Our Obsession with Speed
In the quest to get as close as possible to the speed of light for faster decision making, it appears…
Cyber Summit 2012: Big Data, Small Presentations and Rock and Roll
Last week Cyber Summit 2012: Leading the Way in the Age of Big Data took place in Banff (October 1-3). Last week Cyber…
Do not make the biggest survey mistake!
Engaging, not boringS Engaging, not boringSurveys are supposed to provide organizations with information about the needs of their customers and…
Is Big Data Helping or Hurting your Sales Reps?
Recently there has been a lot of debate on whether or not the influx of Big Data is a help…
Analytics and Ending the Tyranny of the Anecdotal
I was chatting with our VP of business development today and she shared a great phrase that she had heard…
Personal Data Mining
I believe that i have an overactive immune system. I get recurring bouts of Perennial Conjunctivitis and i also experience…
Ten Reasons Your Users Won’t Use Your Business Intelligence Solution
According to Gartner, over half of all Business Intelligence (BI) and Data Warehouse projects fail.Even those that appear to succeed,…
