How Big Data Can Boost the Gaming Industry
Big data is an industry worth $130 billion in 2016 and expected…
New Report: Big Data is the Key to Energy Efficiency
Pundits in every sector are becoming more worried about energy efficiency. The…
Trusting in Big Data – Can Society Do it?
Big Data has a multitude of meanings and purposes. The notion of…
3 Pitfalls to Avoid When Using Data to Make Decisions
Data is not just a buzzword thrown around in the marketing sphere.…
Predicting Airline Loyalty Churn – Cathay Pacific Marco Polo [Case Study]
Big data can now predict when a high-value frequent flyer is unhappy…
Loyalty 101: Are You Tracking The Right Data?
Loyalty programs are a critical aspect of most business operations, from old-fashioned…
Organization’s Data Protection: Be Aware of the Different Ways Hackers Attack
Big data has become an essential element of doing business and running…
How to Overcome Data Visualisation Problems
The domain of data visualisation is changing fast. From a tool to…
Advanced Analytics Solution: To Build or Buy
Prior to the digital age, businesses had direct relationships with their customers.…
Why Every College Student Should Study Predictive Analytics
Requiring every student to study something already sounds pretty unrealistic, but predictive…