How Big Data Analytics is Driving The Future of Technological Business Success
Why Big Data Analytics is pertinent to ultimate business sucess There are many tools available to help keep businesses ahead…
How Airlines Measure Loyalty Using Big Data & Analytics
An ongoing debate in the loyalty world is what type of customer is more important? One that spends big on…
Ways CRM Adoption Creates Seamless Revenue Making Opportunities
Make a customer, not a sale - “Katherine Barchetti”Well, in today’s highly competitive business world it’s not that easy. Building…
Technology Factors to Consider when Acquiring a New Business
Mergers and acquisitions can be complicated. You’re buried in spreadsheets and profit and loss reports, conducting interviews and trying to…
Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.
Nowadays it’s hard to find a startup CEO or CTO who’s not thinking about how their company can maximize the…
Marketing Planning Improves Performance
As global business increases competitive pressures, marketing departments face new challenges. They must anticipate and respond to frequently changing customer…
The Mastery of Marketing Performance Management
Managing marketing performance is anything but simple. It requires establishing a unified approach to assess the outcomes of initiatives and…
Three Best Tools To Enhance Your Online Banking
Banks used to be boring. Put your money in or take it out—this was basically it. Over time, when banking…