The Role Big Data Plays in Influencer Marketing
Influencer marketing is the leading way in which brands can get noticed.…
When You Need More than IT Support for Your Mobile Phone
Usually, when your mobile phone starts acting up, you take it down…
Big Data Privacy Issues that Should Worry Every Internet User
Big data has been one of the most promising developments of the…
Why Business Intelligence and Design Theory Must Merge
The term business intelligence was coined by IBM researcher Hans Peter Luhn…
3 Ways Fintech Companies are Using Big Data to Beat the Banks
The financial sector has become one of the biggest consumers of big…
Why Brands Need Big Data to Survive in the Information Economy
Gaining a competitive edge in today’s economy can seem impossible at times.…
Data-Driven Facts for Better Blogging
While it’s easy for businesses to look at blogging as a rudimentary…
Big Data is the Key to the Future of Multi-Device Marketing
Digital marketers must reach customers across multiple devices. According to Criteo Mobile…
4 Biggest Predictive Analytics Mistakes with Marketing Automation
Predictive analytics is the new frontier in digital marketing. Many experts have…