Why Bad Data Is Wasting Your Marketing Efforts
Why Bad Data is Wasting Your Marketing Efforts The amount of money spent on marketing is growing, and the way we…
A Beginner’s Guide to Embedded Data Analytics
This abridged guide will cover the essential things to look out for in selecting and purchasing embedded analytics software. The…
5 Ways Big Data Is Making a Splash in the Insurance Industry
5 Ways Big Data is Making a Splash in the Insurance IndustryThere’s conflicting opinions on when the term Big Data…
Rackspace and Intel Cut the Ribbon on OpenStack Innovation Center
Rackspace and Intel have joined forces to build the new OpenStack Innovation Center located on the campus of Rackspace's San…
Relational Database Design Tips to Boost Performance
In this article that I wrote for SearchDataManagement.com, I discuss the fact that as relational database management systems handle more…
5 Things Your Boss Wants to Know About DaaS
5 Things Your Boss Wants to Know About DaaSMaybe it started with a search on “prospect targeting,” “real time data,”…
The Politics of Business Analytics
“Man is by nature a political animal.”– Aristotle “Man is by nature a political animal.”– AristotleHow can a business analyst…
CDOs and CIOs: Just Exactly Who Is Lurking in the Shadows?
A recent article in IT Business Edge has done an interesting pivot on the notion of “shadow IT” (technology deployed…
What Does Your TV Say About You and Your Voting Intentions?
You are more than what you eat! You’re also what you wear, what you drive, and what you watch on…
Skills Gap Challenges Potential of Predictive Analytics
The Performance Index analysis we performed as part of our next-generation predictive analytics benchmark research shows that only one in…
