How to Use Social Listening and Conversation Analysis Software to Improve Your Marketing and PR
Social media offers great potential for B2B marketers and PR pros. At the same time, however, social media creates enormous…
Tips for Executives – How to Get the Data You Need
One of the most common complaints that we hear from leaders and executives is that they have “too much data”…
TechAmerica Foundation Announces Leadership for “Big Data” Commission
We recently wrote about TechAmerica and their activities related to Big Data in the Public Sector. A Big Data Task…
A “Business Intelligence Renaissance”: 2012 Wisdom of Crowds BI Market Study
We are very fortunate. We reside in a time of great – unprecedented and unparalleled – change. Much like the…
In Praise of Industry Models
If you want to make an apple pie from scratch, you must first create the universe.—Carl Sagan
Social Dynamx, Scaling Social Customer Support
Companies are learning that today customer service is a big part of effective marketing strategy. The concept that customers decide how,…
The Data Analytics of Gas vs. Charcoal Grills Revisited
Last year, Mark Lorion (@mark_lorion), our vice president of marketing, took a quick break from the exciting world of data analytics…
