Online advertising is all about purchasing intent
A while ago I dug up this quote from Business Week from 2000: But how will Google ever make money?…
Tweet 2001: A Social Media Odyssey
“I am putting myself to the fullest possible use, which is all I think that any conscious entity can ever…
Understanding Influence; the Chris Brogan Effect
Influence has been quite a hot topic in the social media, and as someone who has a degree in psychology…
Do you know what jobs your products do for your customers?
The news last week that Kohlberg Kravis Roberts & Co. was giving Eastman Kodak a cash infusion of $400 million…
Is the express line really faster?
You're at the supermarket. Which line should you choose for fastest service? (The numbers are the number of items in…
SIA SPOILER ALERT: Email Elements
Today’s Service In Action call is full of elements that will make your emails stronger – items like alternative content…
A comment on OffShoring
A comment on offshoring was put by a reader- I am re-posting it entirely. When you use the phrase “labor…
Software patents should be abolished
The alleged societal benefit of patent law is that it creates a financial incentive to innovate. The societal drawback is…
Enterprise Software: Is there any one left to buy?
The high tech Titans - IBM (IBM), Hewlett-Packard (HPQ), Oracle (ORCL), Microsoft (MSFT), SAP (SAP) and EMC (EMC) – have…
Bad economics are difficult to shake off
Terry Pratchett once wrote that “Gravity is a habit that is hard to shake off.” We could make a similar…