Big Data
2056 views

12 Data-Driven Cities Making the Internet of Things a Reality

Tracey Wallace - September 16, 2014

Among all on the Internet of Things and big data hubbub, we decided to go looking for the real-deals in town, and the cities and the people…

Non-Consensual User Data Tests Violate Fundamental Rights
Best Practices
861 views
Best Practices
861 views

Non-Consensual User Data Tests Violate Fundamental Rights

Tracey Wallace - September 9, 2014

On Thursday, Sept. 4, OKCupid founder Christian Rudder wrote an op-ed piece in the Wall Street Journal addressing the dating site's use of personal user information for…

3 Big Data Use Cases to Kickstart Your Data-Driven Initiatives
Big Data
910 views
Big Data
910 views

3 Big Data Use Cases to Kickstart Your Data-Driven Initiatives

Tracey Wallace - September 5, 2014

For most companies, it is no longer the collection of big data that is halting data-driven initiatives, nor is it data's inactionability. Since 2010, when big data…

Big Data
1136 views

Big Data Gets Creative: 10 Big Data Kickstarters Turning Data Into Impact

Tracey Wallace - August 28, 2014

Crowdsourcing is certainly no new phenomenon. In fact, 118 years ago, The New York Times attempted what was the most elaborate crowdsourcing initiative to date: sourcing for…

Big Data Jargon We All Need to Reign In, Right Now
Big Data
1719 views
Big Data
1719 views

Big Data Jargon We All Need to Reign In, Right Now

Tracey Wallace - August 5, 2014

A few days ago, something of a modern day conundrum suddenly came to my attention and I fell into a rabbit hole of sorts, attempting to wrap…

How to Solve Data Fragmentation, or Why to Invest in a Distributed Data Warehouse
Big Data
1058 views
Big Data
1058 views

How to Solve Data Fragmentation, or Why to Invest in a Distributed Data Warehouse

Tracey Wallace - July 29, 2014

Big data isn't just industry speak anymore. By now, universities are teaching it in their MBA and marketing programs – and preparing data scientists within their engineering…

Pageviews are Dead, Engagement is King
Analytics
1653 views
Analytics
1653 views

Pageviews are Dead, Engagement is King

Tracey Wallace - July 24, 2014

The pageview as a metric is dying a slow death, and you need little more than to keep your eye on the new digital "disruptors" to see…

Verizon Flirts with Thin Data Rights Line
Best Practices
1097 views
Best Practices
1097 views

Verizon Flirts with Thin Data Rights Line

Tracey Wallace - July 23, 2014

The data brokerage game is beefing up, and Verizon just made a massive push to secure its top dog status on the big data radar. With more…

Data Collection 101: Where Is Your Data Coming From?
Big Data
1726 views
Big Data
1726 views

Data Collection 101: Where Is Your Data Coming From?

Tracey Wallace - July 15, 2014

Data verbiage is confusing at best and nonsensical at worst. Big data implies little other than amount. Identity data implies little more than behavior. And data scientist…

41 Big Data Names You Need to Know
Big Data
2427 views
Big Data
2427 views

41 Big Data Names You Need to Know

Tracey Wallace - July 8, 2014

Big data gets a lot of buzz – much of it from startups or advocates laying claim to big data's big abilities. Truth is, though, that while…