Big Data
381 views

The Future of Big Data, Visualized [INFOGRAPHIC]

Tracey Wallace - November 24, 2014

We'd start a public petition for blog posts about big data to stop using the "every day, we create 2.5 quintillion bytes of data" stat if we could. I…

iBeacons, Retail and Information Overload: How Macy’s Is Kickstarting Retail’s Data Warehousing Needs
Big Data
497 views
Big Data
497 views

iBeacons, Retail and Information Overload: How Macy’s Is Kickstarting Retail’s Data Warehousing Needs

Tracey Wallace - November 19, 2014

The iBeacon just got one heck of a brand evangelist for this holiday season: Macy’s. (more…)

Best Practices
439 views

The Ethics of Data, Visualized [INFOGRAPHIC]

Tracey Wallace - November 3, 2014

Big data sparked public interest in the U.S. beginning with the NSA scandal. Suddenly, it was mass knowledge that not only could the government, or any entity,…

Big Data
216 views

Data Rights as Law? Meet the Montana Legislator Turning Theory into Policy

Tracey Wallace - October 30, 2014

From politicians to tech evangelists to just your everyday citizen who is paying attention to all the data news out there, everyone has an opinion when it…

The Journey to Big Data Literacy: 9 Must-Read Books to Discover Your Inner Data Scientist
Big Data
350 views
Big Data
350 views

The Journey to Big Data Literacy: 9 Must-Read Books to Discover Your Inner Data Scientist

Tracey Wallace - October 28, 2014

We talk a lot over here about data literacy or lack thereof, and despite offering our platform as a solution to that problem for businesses (which it…

Uncategorized
501 views

The Big Data Industry in Detail: Biggest Players, Biggest Revenues and More [INFOGRAPHIC]

Tracey Wallace - October 17, 2014

In the big data game, there are hundreds of players. From startups including Umbel and Hortonworks to legacy brands including IBM and Oracle, the race to reach…

Big Data
306 views

Billboards, Brand Awareness and Big Data: What Comedy Central and Gallery Furniture Have in Common

Tracey Wallace - October 10, 2014

When it comes to digital advertising, targeting and segmenting is easy. In fact, that’s the whole premise of online advertising to begin with. Target based on interests…

Data Ownership Ushers in Dawn of the Private API
Big Data
344 views
Big Data
344 views

Data Ownership Ushers in Dawn of the Private API

Tracey Wallace - October 8, 2014

Public APIs once marked the innovative essence of technology companies. (more…)

Best Practices
294 views

The Internet Needs a Bill of Rights Before It’s Too Late

Tracey Wallace - September 25, 2014

The Internet is our greatest shared resource, and recently, it's status as a forever renewable resource has been called into question. To thank for that? Lawmakers and…

Big Data Proves Mobile Is Where Your Audience Is: Where Are You?
Big Data
173 views
Big Data
173 views

Big Data Proves Mobile Is Where Your Audience Is: Where Are You?

Tracey Wallace - September 18, 2014

While smartphone usage on iOS and Android has steadily increased over the past few years, the ad dollars have not followed.  (more…)