2009: Challenge & Opportunity
The economic challenges of 2008 inspired some unique approaches for email use, including the dramatic increase in frequency and wide use of negative append strategies. As a recipient, I was…
This Is Why You Shouldn’t Weight Your Survey Data
For a long time I’ve been a big proponent of weighting data as little and as rarely as possible. You see, I would rather fill cells to achieve the desired…
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Social Media ROI is About the People
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Best Approach to Risk Management for Data Migration in Data-Driven Businesses
Smart Data Collective is committed to helping organizations understand complex challenges like…
Embracing Email Authentication a Must
The Online Trust Alliance (www.otalliance.org) announced that 56% of government websites and…
Can Data Visualizations Change the Business Decision Game?
Terrence Kawaja (@tkawaja) of investment firm Luma Partners believes data visualizations can change…