Email Marketing Isn’t Dead!
Commercial TV took 13 years to reach 50 million households; it took Facebook just a year to hit the 50 million user mark. More than a billion people now log into Facebook every day. It took Twitter 9 months to touch 50 million users.
The number of worldwide email accounts is projected to increase from over 2.9 billion in 2010, to over 3.8 billion by 2014. However, social networking currently represents the fastest-growing communication technology among both consumers and business users which are projected to grow to over 3.6 billion accounts by 2014.
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