Using Big Data in the Online Lending Process
Online lenders revolutionized the way of applying for and getting a loan. All these tedious KYC procedures and scoring got…
Managing Projects in the Cloud
Technology is moving to the cloud. We no longer use our precious SSD space to store the pictures from our…
5 Innovative and Diverse Uses of Big Data
As we move into 2016, it’s worth looking at how people are using big data to do what they do.…
Could Cloud Based Systems Save the World?
Big data needs big resources. Big resources have big costs - and not just financially.As technologies improve and the Earth…
Is Big Data Winning or Losing?
Big data is now used everywhere. AT&T has a database of 312 terabytes, the NSA use 30 million gigabytes a…
96% of Companies Are Failing Miserably When it Comes to Marketing Data Insights
At a time in our history when there is more data than ever before, the overwhelming majority of companies have…
Lookalike Audiences: How to Find and Engage Them Using Big Data
You know your target market better than anybody. You know their age range, gender, income level, education level and just…
Wasted Breath: Data Alone Won’t Convince
In a data driven world, rhetoric is often chastised as “fluffy talk”. In fact, as more organizations adopt a culture…
The Apocalypse of Abundance: 5 Steps to End the Insanity of Information Overload
If you're like many of the people I know, the things you once enjoyed most about the Internet now make…
Leveraging Metadata for (Really) Big Data
The word “metadata” has different meanings for different people. Most people think of this as the embodiment of big brother…