Cybersecurity Lessons from the Brickerbot Outbreak
The Brickerbot virus took the world by storm last week. It was one of the most devastating forms of malware…
Properly Leveraging Salesforce Connect Integration
As marketers and any digital business are well aware, today, everything is about the customer experience. Delivering a smooth, enjoyable…
5 Dark Data Sources that Lead to Better Marketing Analytics
Marketers have greater opportunities to reach target audiences today than ever before. There are endless ways to engage with prospects…
How to Develop your Strategy Using Data Analytics
More and more industries are becoming data-driven due to the increasing capabilities of information technology. As businesses increasingly rely on…
Are Smart Data Lakes the Answer to Data Warehouses?
A phenomenal shift has occurred over the past few years in the enterprise data world. The ubiquitous data warehouses –…
Long Live KPIs: Innovation is the New Black
You've heard of them all: Myspace, Friendster, LinkedIn (post Microsoft) - all in one day and out the next. Social…
3 Ways 3D Printing and Big Data Can Work Together
Printing in 3D has become a practical reality that has changed the way people think about production and manufacturing. Now…
Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.
Nowadays it’s hard to find a startup CEO or CTO who’s not thinking about how their company can maximize the…
Emotions: The Next (but not new) Frontier in Artificial Intelligence & Cognitive Computing
How you “feel” has never been more important in tech. This year, a number of companies are showing an interest…
NPV Considerations for Open Source Big Data Technologies
Mention the words “open source” and all kinds ideas probably come to mind such as “free”, “agility”, and “speed”. However,…