Is your data complete and accurate, but useless to your business?
Ensuring that complete and accurate data is being used to make critical daily business decisions is perhaps the primary reason…
David Warren (1925-2010) – Do Companies Need his “Black Box”?
David Warren, the inventor of the prototype of the airplane flight recorder “black box”, passed away in July, 2010. An…
Performance Measurement Gap
Are you measuring the right things in your business? I'm sure you have lots of data being generated by dozens…
You Have to Segment Your List
Digital marketing is an effective way to control costs costs and measure ROI. One of the easiest ways to start…
Business Rules vs Programming
I got another comment on an old article of mine that is linked to a popular programming site – Don’t…
Presentation: The Future of Business Intelligence
I gave a presentation in Finland earlier this year as part of the Nordic “Butterfly” tour, talking about the future…
The Masses Against The Classes
“When you open BI to the masses, people get a taste of what they can do and start demanding more…
