3 Ways to Achieve IT – Business Alignment
IT and other business units are often oil and water. They might be combined together, but they don’t mix well…
Machine Learning and Artificial Intelligence in Marketing Research
Beware These Buzzwords! The Truth About Machine Learning and Artificial Intelligence Machine learning, artificial intelligence, deep learning… Unless you’ve been…
Are typos and small mistakes making your business data inaccurate?
As typos and spelling mistakes make up to 58% of data inaccuracy issues, here we look at how much even…
Finding A Ray of Sun Among the Clouds – Selecting a Cloud Provider
The cloud provider market has matured, but there are still many providers out there, each with their own offerings and…
Business Transformation Demands Modern Data Integration
Business and Data Transformations Forward-moving businesses and their data needs comprise a whole new world that is constantly changing. This…
Challenges of Big Data in Education
How can educators use effectively use big data, and what can be accomplished with it? What are the downsides and…
IoT hits pay dirt where needs and capabilities align
You've likely seen the overly bullish forecasts for the Internet of Things market — visions of upwards of 50 billion IoT devices…
Digital Strategy and Customer Relationships: Big Value in Tight Connections
In my previous post on the Five Core Components of a Great Digital Strategy, I talk about the data, process,…
How the Hilton, Hyatt and Marriott can leverage data to compete with Airbnb
Data is everywhere and it seems everyone these days is on a quest for data. Information is power and is…
