Know Your Numbers: The Dollar-Driven Guide to Holiday Emails
Our commerce clients are deep in the throes of holiday season, and with their planning and activity has come an…
Automation and the Danger of Lost Knowledge
In my previous post I pondered the quality of machine-generated data, cautioning that even though it overcomes some of the inherent errors…
Can You Predict Crowd Behavior? Big Data Can
The 2012 elections were a hotbed of predictions, but one man’s election forecast stood out from the rest both in…
Big Data Warning: There Will Be Many Job Casualties!
The ‘Big Data tsunami’ is coming at us with unstoppable force. Across the world, we generate new data at a…
Science Needs to Be Less Certain
A disturbing trend is afoot, where key topics in science are increasingly considered beyond debate—or in other words settled. However,…
Insight Into Forums: Using Big Data to Engage Customers and Preserve Your Brand
When was the last time your car made a funny noise or ran a little hotter than usual? Chances are,…
Analytics at the Intersection of Humans and Machines
Data analysts are tasked with a search for understanding from increasingly large data sets. Within the field, analysts and data…
Ensure Your CRM Project Delivers Real Results [INFOGRAPHIC]
Business benefits and ROI on CRM projects are no longer a ‘nice to have’ but a prerequisite so discover how…
Uses for Analytics and Big Data in Marketing
It's natural that the varied applications for big data and analytics would extend to endeavors such as marketing. After all, all…
Fantasy Football Modeling with R
Boris Chen, a data scientist for the New York Times, has been running since August a weekly blog with statistical…
