Analyzing Enterprise Text? Don’t Use Sentiment Out of Context
Broadly Applied Sentiment Analysis May Lead to Unrequited Love Enterprise text is similar to social media data in that in…
Converting Data into Decisions
It’s the era of big data. Companies are inundated with data within and outside their enterprises, and it’s critical that…
Better than Brute Force: Big Data Analytics Tips
Long before I encountered the term “Big Data,” questions about dealing with large datasets were a routine part of my…
Remedial Math: Understanding TCO and ROI
During my recent travels there were a lot of comments around either the cost of a data warehouse or the…
Obsolescence and the ERP system: When the writing is on the wall
ERP Systems can become ObsoleteImage used with permission from TechyShit.com
“It is the human friction that makes the sparks”
From Jonah Lehrer, Brainstorming Doesn’t Really Work (via Stowe Boyd):
Selling Data Mining to Management
Preparing data and building data mining models are two very well documented steps of analytics projects. However, whatever interesting your…
Target, Pregnancy, and Predictive Analytics – Part I
There have been a plethora of tweets about the New York Times article "How Companies Learn Your Secrets", mostly focused…
CIO Becomes the New CMO!
Marketing budgets are now larger than IT budgets & growing faster says Gartner. By 2017, Gartner says that CMO’s will…
What Is a Data Scientist (and What Isn’t)?
The perception among organizations over the past five years is that more quantitative methods, with or without Big Data, are…
