Lots of Data Does Not Equal “Big Data”
by Joseph Rickert by Joseph RickertWhen talking with data scientists and analysts — who are working with large scale data…
Indoor Locationing: The Hottest Thing in Tech
Apple’s acquisition of WiFiSlam is getting a lot of attention this week. Apple’s acquisition of WiFiSlam is getting a lot…
Unstructured Data: A Contrarian’s View
“If you analyzed the flow of digital data in 1980,” Stephen Baker wrote in his 2011 book Final Jeopardy: Man vs.…
Your Phone, Big Data and the Cloud
Author: Mike Smitheman, VP of Marketing at GoodData Do you sift through your email 50 times a day because you’re afraid…
Stop Calling Social Analytics Intelligence
Everyone is saying social analytics and monitoring tools are social intelligence, and this needs to stop in order for the…
The New Predictive Profession: Odd Yet Newly Legitimate [BOOK REVIEW]
Here's a review of my book Predictive Analytics from Robert Nisbet, Ph.D., a leading consultant, author, and predictive analytics instructor…
Big Data Empowers the InterContinental Hotel Group
With 4,602 hotels across the globe and 675,982 hotel rooms, the InterContinental Hotel Group is collecting massive amounts of data…
SAS Stored Process Errors: Three Common Issues to Avoid
Here are the most common errors that new developers make when creating a stored process. Here are the most common…
BYOD: Reducing the Risk with Mobile App Management
It is likely safe to say that the concept of Bring Your Own Device (BYOD) has gained a foothold in…
How Web Analytics Can Help Your Business
One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how…
