What Do I Do With All This Data?
“What do I do with all this data?!?” Time and again, we hear this from marketers across all industries. While…
Follow the Money or Follow the Data? A Roadmap for the Funding & Adoption of Enterprise IoT
If you want to see a trend before it hits the mainstream, you must understand how they develop as most…
Is Your CEO Out of Touch or Being Misled?
In January, The Economist revealed the results of a major study aimed at identifying how businesses that are successful at…
Data Driven Marketing: A Real Life Use Case
All we hear in marketing these days is data data data. Yet it looks as if only about a third…
3 Cloud Computing Security Holes to Watch Out For
When your data and files are going to be ‘up there somewhere’, it’s only normal that you’ll want to think…
IKEA Speaks the Language of Emoticons
If it takes 20 languages to reach 80 per cent of the World’s population then it is readily apparent that…
First Look: Predixion 4.0
Predixion released 4.0 of Predixion Insight in October 2014 and I got a product update recently. First, some quick background…
PII, Anonymized Data, and Big Data Privacy
Did you know that most Americans (87%) can be uniquely identified from just three pieces of personal data: a birth…
How to Position Big Data
To begin at the beginningFueled by the new fashions on the block, principally Big Data, the Internet of Things, and…
MSPs: Picking the Right Technology Partners
Managed Service Providers (MSPs) can find sustained success by building out a strong and highly complementary partner ecosystem. In the…

