Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    image fx (60)
    Data Analytics Driving the Modern E-commerce Warehouse
    13 Min Read
    big data analytics in transporation
    Turning Data Into Decisions: How Analytics Improves Transportation Strategy
    3 Min Read
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Social Media: Back to Spreadsheets
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > CRM > Social Media: Back to Spreadsheets
Business IntelligenceCRMData MiningData VisualizationPredictive Analytics

Social Media: Back to Spreadsheets

michgoetz
michgoetz
3 Min Read
SHARE

It’s a dirty word right now – spreadsheets.  IT departments want to remove our dependence on spreadsheets and convert us over to a secure, controlled, shared, and robust analytic environment.  I would love that!  But, I have a problem, social media.

I’m managing more properties and content that is outside the realm of my corporate environment but I still have to report back and show how it is doing.  The only way I can do this is by using several analytic tools across multiple properties.  I grab the stats I need and punch that into a spreadsheet.  Then, I go to my web analytics reports, grab those stats, and consolidate them with my social media data on my spreadsheet. After that, I consolidate my lead metrics with my internet metrics for a 360° view of my marketing efforts.

It is all very time consuming and open to data entry error.

Business Intelligence is great to track internal process, but it is doing nothing to help track activities outside the corporate environment.  So, I’m stuck with spreadsheets.  Can you help?

Reblog this post [with Zemanta]

…

It’s a dirty word right now – spreadsheets.  IT departments want to remove our dependence on spreadsheets and convert us over to a secure, controlled, shared, and robust analytic environment.  I would love that!  But, I have a problem, social media.

I’m managing more properties and content that is outside the realm of my corporate environment but I still have to report back and show how it is doing.  The only way I can do this is by using several analytic tools across multiple properties.  I grab the stats I need and punch that into a spreadsheet.  Then, I go to my web analytics reports, grab those stats, and consolidate them with my social media data on my spreadsheet. After that, I consolidate my lead metrics with my internet metrics for a 360° view of my marketing efforts.

It is all very time consuming and open to data entry error.

Business Intelligence is great to track internal process, but it is doing nothing to help track activities outside the corporate environment.  So, I’m stuck with spreadsheets.  Can you help?

Reblog this post [with Zemanta]

TAGGED:data analysissocial media
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

image fx (60)
How Finance & BI Teams Choose Accounting Software
Big Data Business Intelligence Exclusive
Why the AI Race Is Being Decided at the Dataset Level
Why the AI Race Is Being Decided at the Dataset Level
Artificial Intelligence Big Data Exclusive
image fx (60)
Data Analytics Driving the Modern E-commerce Warehouse
Analytics Big Data Exclusive
ai for building crypto banks
Building Your Own Crypto Bank with AI
Blockchain Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

data analysis
AnalyticsBig DataCRM

Customer Feedback and Data Analysis: The Keys to a Good Customer Retention Rate

6 Min Read

Social Media Strategy Q & A

5 Min Read

#4: Here’s a thought…

9 Min Read

They’re Baaaack! IT Spending in Retail Returns

8 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?