Market Research
828 views

Market Research Bad Practice: If It Ain’t Illegal, It’s All Good

AnniePettit - September 1, 2011

I’ve been to a number of market research conferences where the following argument has been raised in defense of  methodologies…

Marketing
786 views

Top-10 Most Innovative Research Firms

TomAnderson - February 16, 2011

Next Gen Positioning - Many newer smaller firms including Anderson Analytics, Brain Juicer, Peanut Labs and Vision Critical are competing…

Marketing
692 views

MR Heretic Explained

TomAnderson - January 28, 2011

Exclusive NGMR interview with the most mysterious blogger in research! (more…)

Business Intelligence
1085 views

An Interview with Market Research Expert, Annie Pettit

SDC Editor - January 17, 2011

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Data Mining
504 views

An Ode to Disruption: Social Media’s Impact on Research-As-Usual

TomAnderson - June 29, 2010

Social media brings benefits to market research that go well beyond new methodology! (more…)

Business Intelligence
631 views

Sneak Peak of Largest Ever MR Survey

TomAnderson - June 11, 2010

RIT MG Survey Sneak Peak Reveals Sample Quality and Offshoring still top two concerns for market research industry NGMR members…

Predictive Analytics
773 views

Dan Ariely – Market Research – Predicting The Irrational

TomAnderson - April 20, 2010

NGMR Marketing Guru Interview - Dan Ariely and Tom H. C. Anderson discuss Predictably Irrational and market research Today I…

Business Intelligence
771 views

What is Your Market Research Identity?

TomAnderson - March 25, 2010

Is it time to slaughter your sacred research cows? The relative interest in the recent post about the census surprised…

Uncategorized
640 views

Reward of Being the Top Market Researcher on Twitter

TomAnderson - February 3, 2010

My views on using Twitter for marketing and market research I wasn’t going to blog about this, but I’ve started…

Uncategorized
636 views

Social Media Means Different Things to Different People

TomAnderson - June 19, 2009

I just got back from the Social Media in Market Research panel event. We started out by discussing how we…