New Report: Big Data is the Key to Energy Efficiency
Pundits in every sector are becoming more worried about energy efficiency. The…
Predicting Airline Loyalty Churn – Cathay Pacific Marco Polo [Case Study]
Big data can now predict when a high-value frequent flyer is unhappy…
How Human Centered Design and Big Data Are Merging in 2017
In the late 1990s, most web services used cookie cutter approaches to…
The Role Big Data Plays in Influencer Marketing
Influencer marketing is the leading way in which brands can get noticed.…
Experts Debate: Is Big Data a Boon or Risk for Actuaries?
Banks, insurance companies and other firms in the financial sector have relied…
Big Data: A Hidden Blessing or Increased Vulnerability for the Security of IT Systems?
For many companies that are not equipped to handle it, it seems…
Opportunities with Merging Microsoft Access With Big Data
Big data may be changing some older tools in some interesting ways.…
New Data Shows How User-Generated Content Impacts eCommerce
New data has revealed how user-generated content can boost trust and drive…
Key Challenges Companies Face With Big Data Security
Big data security seems to gain more attention with each passing year.…
Big Data Privacy Issues that Should Worry Every Internet User
Big data has been one of the most promising developments of the…