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Determining Perception Gap Through Twitter [INFOGRAPHIC]

Melissa Thermidor

1 Min Read

Illustration generated with FLUX.2 [klein 4B] via Cloudflare Workers AI.

4 Brands, 1 Week and 100,000 Tweets

Consumers believe Sears is just for tools and electronics; is this the perception Sears wants to portray?

What is Kroger doing better than others are?

Walmart tweets way more frequently than other brands, and consumers reciprocate.

4 Brands, 1 Week and 100,000 Tweets

Consumers believe Sears is just for tools and electronics; is this the perception Sears wants to portray?

What is Kroger doing better than others are?

Walmart tweets way more frequently than other brands, and consumers reciprocate.

LatentView Analytics analyst Yogesh Kansal breaks it down for us.

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