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    Flat editorial illustration: The article connects AI and marketing analytics with managerial judgment grounded in consumer behavi
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SmartData Collective > Software

Software

Find More: Hadoop MapReduce Marketing Automation Open Source Perl SQL
Latest Software News
The Fallacy of the Data Scientist Shortage
AnalyticsBusiness IntelligenceBusiness RulesCloud ComputingCollaborative DataCommentaryData MiningData WarehousingDecision ManagementHadoopJobsMapReducePredictive AnalyticsR Programming LanguageSentiment AnalyticsStatisticsText AnalyticsUnstructured Data

The Fallacy of the Data Scientist Shortage

 There is no question that the USA (in fact, most of the world) would be well-served with more quantitatively capable…

nraden
nraden
8 Min Read
R and Hadoop: Step-by-step Tutorials
HadoopPredictive AnalyticsR Programming Language

R and Hadoop: Step-by-step Tutorials

At the recent Big Data Workshop held by the Boston Predictive Analytics group, airline analyst and R user Jeffrey Breen gave a step-by-step…

DavidMSmith
DavidMSmith
2 Min Read
3 Ways ‘Big Data Analytics’ Will Change Enterprise Performance Management
AnalyticsBusiness IntelligenceCloud ComputingCommentaryData WarehousingDecision ManagementHadoopSocial DataUnstructured Data

3 Ways ‘Big Data Analytics’ Will Change Enterprise Performance Management

Success of companies – big or small – will increasingly depend on their ability to capture, analyze and gain insights…

Bernard Marr
Bernard Marr
8 Min Read
Proctor & Gamble - A Case Study in Business Analytics
AnalyticsBest PracticesBusiness IntelligenceCulture/LeadershipData QualityMarket ResearchMarketing AutomationSocial Data

Proctor & Gamble – A Case Study in Business Analytics

Best-in-Class Analytics Innovation Case Study…Interesting article about P&G and Business Analytics from InformationWeek, Feb 6, 2012.  Illustrates the way Business…

SmartAnalytics
SmartAnalytics
11 Min Read
SDC @ Strata - Doug Cutting on Hadoop, Apache and Open Source
AnalyticsHadoopOpen Source

SDC @ Strata – Doug Cutting on Hadoop, Apache and Open Source

Doug Cutting addressed the Wednesday plenary audience for 10 minutes and spoke about Hadoop. He carries the title of "Architect"…

CliffFigallo
CliffFigallo
3 Min Read
Beyond Hadoop - Completing the Big Data Picture
HadoopUnstructured DataWebcasts

Beyond Hadoop – Completing the Big Data Picture

It's increasingly clear that Big Data is not just about volume — but also the variety, complexity and velocity of…

MaryAnne Sinville
MaryAnne Sinville
2 Min Read
Do You Have a Marketing Attribution Problem?
AnalyticsMarketingMarketing Automation

Do You Have a Marketing Attribution Problem?

On a recent webinar, Rob Bronson from Forrester Research pointed out that 45% of Big Data implementations are in marketing. …

asterdata
asterdata
0 Min Read
What Is a Data Scientist (and What Isn't)?
Hadoop

What Is a Data Scientist (and What Isn’t)?

The perception among organizations over the past five years is that more quantitative methods, with or without Big Data, are…

nraden
nraden
7 Min Read
Business Intelligence – The Power of Human Emotion
AnalyticsBest PracticesBusiness IntelligenceCollaborative DataCommentaryData WarehousingHadoopPredictive AnalyticsSentiment AnalyticsText AnalyticsWeb Analytics

Business Intelligence – The Power of Human Emotion

2011 was noted as the year that demonstrated the "power of the human emotion.”  It was the year where human…

Editor SDC
Editor SDC
6 Min Read
An Analysis of A NASA Dbase Hack-and-Dump
SecuritySocial DataSQL

An Analysis of A NASA Dbase Hack-and-Dump

This is just another in a long string of NASA security breaches [Editor's note: this analysis predates any official announcements…

BryanHalfpap
BryanHalfpap
4 Min Read
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Targeted Ads and Cross-Promotion: Using Audience Segments and Platform Statistics to Grow
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