The Uncanny Valley of Big Data
Three articles in recent weeks have touched on an important issue related to Big Data and predictive analytics: sometimes, the…
Data Discovery Tools Are Pitch-Perfect for Pro-Ams
I recently read Seth Godin’s We All Are Weird, a book about marketing and the way society is changing. Being…
How the Consumerization of Data Leads to Additional Quality of Life Improvements
In the third post of our series about how people everywhere can use data and tools to make the world…
What Lessons Can IT and Analysts Learn from the Cinema Industry?
With the upcoming motion picture Academy Awards on February 26, this made me think about lessons and observations about what…
Analyzing Enterprise Text? Don’t Use Sentiment Out of Context
Broadly Applied Sentiment Analysis May Lead to Unrequited Love Enterprise text is similar to social media data in that in…
Remedial Math: Understanding TCO and ROI
During my recent travels there were a lot of comments around either the cost of a data warehouse or the…
“It is the human friction that makes the sparks”
From Jonah Lehrer, Brainstorming Doesn’t Really Work (via Stowe Boyd):
Selling Data Mining to Management
Preparing data and building data mining models are two very well documented steps of analytics projects. However, whatever interesting your…
CIO Becomes the New CMO!
Marketing budgets are now larger than IT budgets & growing faster says Gartner. By 2017, Gartner says that CMO’s will…
Taking a Dimension-Free View of Data
One of the biggest challenges facing businesses today is the intimidating nature of big data.
