The Uncanny Valley of Big Data

February 22, 2012

Three articles in recent weeks have touched on an important issue related to Big Data and predictive analytics: sometimes, the results can be downright creepy. It’s kind of like the “Uncanny Valley” in computer animation: the reason why the human characters in Pixar animations are cartoon-like and not human-like is because trying to make animated humans photorealistic generally results in uncomfortable reactions from the viewer.