How “Big Data” Is Protecting the Enterprise Against Growing Social Risk
With the billions of discussions taking place on a daily basis across the open social universe, millions of individuals –…
Big Data Is Changing the Whole Equation for Business
When determining your criteria for price quoting, having the right data is essential. Market trends, customer profiles, and the effectiveness…
How the Internet of Everything Is Changing Consumer Behavior
A little over a week ago I traveled to Australia to speak at the Retail World 2013 Conference in Melbourne.…
First Look: FICO Decision Optimizer
Decision Optimizer is one of FICO’s Decision Management Tools and is designed to address some specific challenges in customer decisioning,…
Finding the Right Sponsor for Your Big Data Project
Earlier we discussed that big data should be a Strategy matter instead of an IT matter. Let’s dive a bit…
The Misunderstanding of Master Data Management
Not long ago, I was asked to review a client’s program initiative that was focused on constructing a new customer…
Data Visualization: Making Big Data Dance
Fifteen years ago, the presentation of data typically fell under the purview of analysts and IT professionals. Quarterly or annual…
Seven Steps to Rejuvenate Your Marketing Database
A hard look at digital marketing programs shows an increase in marketing activity by businesses and a proportionate level of…
Could Business Computing Be Done by Users Without Technical Experience?
Business computing always occurs in enterprises, which plays an important role in enterprises operations, and is mainly handled by the…
Statistics vs. Data Science vs. BI
As someone who trained as a statistician, I've always struggled with that title. I love the rigor and insight that…
