Advanced Analytics Offers New Opportunities for Growth
When it comes to business intelligence, advanced analytics provides companies big and small with the ability to get a more in-depth…
Facebook’s Big Data: Equal Parts Exciting and Terrifying?
Facebook, the popular social network with over 1.2 billion users world wide, has not just big, but gigantic amounts of…
The Miracle of Combining Forecasts
In 1947, in New York City, there was the Miracle on 34th Street. In 1980, at the Winter Olympics, there…
Transforming Fragmented Decision Making
Many midsized organizations are uncertain about how to proceed with business intelligence and analytics – or if they should even…
How Big Data Could Facilitate Selective Perception Marketing
Selective perceptionsThis scenario should be familiar to the many of us. Let’s say you have just purchased a brand new…
Self-Service BI Is About More Than Interactivity
Organizations constantly struggle with their data. Integrating, managing, and verifying data sources are continuous exercises required for businesses looking at…
NoSQL Vs. RDBMS for Interactive Analytics: Leveraging the Right and Left Brain of Data
Comparing NoSQL and relational databases is lot like comparing the left and right sides of the brain. Too much focus…
Amazon: Using Big Data Analytics to Read Your Mind
Amazon.com, the Seattle-based ecommerce giant, has always leveraged data. In one of their latest business moves, the company has obtained…
BI Greatly Informs Decision-Making
In the operations of every successful business, regardless of size or industry, all the pieces matter. Everything from the most…
Sales Pipeline Management Dos and Don’ts
There are lots of sales methodologies in the market. As the makers of award-winning sales pipeline analysis and forecasting application…
