JT Ripton

JT Ripton is a freelance business and technology writer out of Tampa. He loves to write to inform, educate and provoke minds. Follow him on twitter @JTRipton
6 Articles

Using Data from OKRs To Improve Business Growth

OKRs are a simple yet powerful management framework for managers to align…

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CRM’s Have a Big Data Technical Debt Problem: Here’s How to Fix It

Customer relationship management (CRM) platforms are very reliant on big data. As…

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How Should Data Drive Your Email Marketing Strategy In 2021?

A data-driven email marketing strategy is paramount for businesses to survive in…

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How To Successfully Use Data For Your Email Marketing

Analyzing data gathered across multiple channels provides marketers with valuable insights into…

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How To Use Data To Increase Customer Engagement On Your Website

Maximizing customer engagement is a core element of expanding your audience, boosting…

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