Why Buy The Cow When You Can Hear It Moo For Free?

The NPD Group, a market research firm specializing in the entertainment industry, reported that in 2008, compared to 2007: The number of Internet users paying for digital music increased to…

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The Billboard Problem: Why Intelligent Ads Only Live Online, for Now

For centuries, billboard ads have been an ambiguous but undoubtedly treasured way to convert eyeballs into customers. In the land of "out of home" advertising, there's no doubt that the market…

Samantha Meckler
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East versus West – Are Management Styles That Different?

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Despite–or perhaps because of–the tremendous cost of data quality issues, most organizations are struggling…

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Well designed change will draw people in

There’s a reason Tim Brown, CEO of the design firm IDEO, titled…

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Quick, Look Over There: DDoS Diversions Result in Millions Stolen from US Banks

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Zen and the Art of William Graepler, April 15th, 2008

My husband and I took yesterday off from work, from life. We…

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The Analytics Journey

In today’s world, analytics is a widely used terminology but with several…

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Comparing the Cost Continued…

The next step was to select our benchmarks and calculate their costs.…

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Baking and Computers, a Surprising History of Analytics Pioneers

Perhaps surprisingly, bakers have a history of being analytics pioneers, from the…

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