Big Data, Analytics, and the Changing Face of Supply Chain Management
Over the past three to five years, growth in big data and…
How Airlines Measure Loyalty Using Big Data & Analytics
An ongoing debate in the loyalty world is what type of customer…
5 Ways to Improve Organizational Learning with Big Data Analytics
Some things can never change when the concept of internet boom is…
Using Big Data to Win and Influence Customers
If you want to concentrate your business efforts somewhere where they…
Data Analytics and Business Outcomes: A Discussion Worth Your Time
What picture does a network paint in your mind? If it resembles…
Change Your Business One Metric At A Time
Change is hard for most organizations and individuals. Change that goes against…
Big Data in Big Oil: The Amazing Ways Shell Uses Analytics to Drive Business Success
The oil and gas industries are facing major challenges - the costs…
Discovery Analytics: It’s Not Hacking, It’s R&D
I spend a lot of time these days talking with companies about…
Big Data and the Rise of Instant Analytics: The Word
Magnus data wis novum bulla – data est homo ex Walliam Magnus…
Tracking the Customer Journey Is Critical for Engagement
Competition for customers is more intense today than ever before, and companies…
