Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: How You Should Explain Big Data to Your CEO [SlideShare]
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > How You Should Explain Big Data to Your CEO [SlideShare]
Big Data

How You Should Explain Big Data to Your CEO [SlideShare]

jonathanbuckley
jonathanbuckley
6 Min Read
Image
SHARE

ImageWith big data now playing a big role in the business world, it stands to reason that many companies are considering ways of integrating it into their strategies. CEOs should of course be the ones spearheading the effort, and in such cases, implementation of big data analytics is generally quick and smooth. Unfortunately, that isn’t always the case.

ImageWith big data now playing a big role in the business world, it stands to reason that many companies are considering ways of integrating it into their strategies. CEOs should of course be the ones spearheading the effort, and in such cases, implementation of big data analytics is generally quick and smooth. Unfortunately, that isn’t always the case. Many times, CEOs have been reluctant to adopt big data solutions, thinking it not worth the company’s time and effort, or at least believing that such solutions don’t fit well with their respective industries. Others may think big data is a beneficial thing but have little idea about what it is and even less understanding of how it works. Perhaps your CEO falls into one of these categories. Then it’s up to you to explain big data to him or her, which isn’t always the easiest task.

For many CEOs, their desires are in the right place when it comes to big data. Many want their businesses to be data-driven organizations, but they’ll admit that they’re not sure how to bring this about. That means you’ll have to find a way to communicate to your CEO what big data can bring to the business. One helpful way is to describe big data not through technological terms but rather as a valuable asset to the company. This is one point that many CEOs fail to accurately comprehend. Companies that are able to gather, store, and analyze information about their customers now have a tremendous resource that they didn’t have before. CEOs need to understand how valuable this is, even if it doesn’t show up directly as a line item on a budget. Effective communicators may even suggest accounting for data the organization collects on a balance sheet, putting big data in a different light.

More Read

How Your Small Business Should be Taking Advantage of Big Data
Walmart Makes Big Data Part of Its DNA
Data Obesity
Seven Reasons Your Website Analysis Belongs in a Data Warehouse
4 Things Data Scientists Can Learn From SoundCloud’s Process
5 Signs Your Big Data Project is Doomed to Fail from Qubole

Of course, big data is often gathered in a messy, unstructured form. For CEOs that may have trouble understanding everything that big data entails, it will be up to you to take all that data, organize it, clean it up, and present it plainly. This is not always the easiest thing to do since it usually requires plenty of resources and time, but the end result should be persuasive and easy to grasp no matter whom you’re talking to. To help in this endeavor, you’ll also need to ensure you have a qualified and skilled data team on board. That means hiring some of the best minds on the subject or at the least borrowing them for a time. Getting good data scientists requires a thorough hiring process, one that is made all the more difficult by the increased demand for them among nearly every industry out there.

It’s possible that your CEO may not be interested in the gritty details of big data, only in how it benefits the company overall. If that should be the case, you’ll need to come armed with specific details on how big data analytics brings advantages to your organization. That will largely depend on what type of business you are and what your company’s goals are, but the benefits may include things like getting to know your customers better, discovering better insights, predicting future business trends, understanding how your competition operates, and improving your business’s efficiency. Big data presented in such a manner will likely go a long way toward helping your CEO appreciate its value.

Even knowing all this, some CEOs may feel intimidated at the prospect of using big data. Luckily, you can talk to them about the numerous big data vendors out there, companies that provide big data solutions and services that can save businesses on spending resources and time trying to get their own complex infrastructure up and running. Your CEO should consider the possibility of using big data just like any other cloud service, giving your business added versatility and greater capabilities.

It has become clear that big data is a valuable element that many businesses need to adopt to remain competitive and be successful into the future. CEOs should understand why, but you might have to explain to them how big data works just to make sure. By tying big data to overall business strategies and objectives, you’ll be able to effectively communicate what role analytics can play, creating an organization capable of handling the challenges of the coming years.


Share This Article
Facebook Pinterest LinkedIn
Share
Byjonathanbuckley
Follow:
In 2008, we formed The Artesian Network, LLC, a consortium of nine core marketing and sales professionals focused on finding and proving the repeatable, predictable revenue models for new companies in B2B technology.Though we are a senior team with very high technical adaptability, in recent years we have had demonstrated particular focus in data and network security, very large scale data management and analytics, artificial intelligence and the convergence with robotics and cloud infrastructure development.We are known for providing insights that are uniquely and strategically valuable, even if uncomfortable at times. Since we are involved at the early stage of the company lifecycle, when pursuing the repeatable business model sometimes the data comes in conflict with the original business thesis. This is where having senior counsel becomes crucial.

Follow us on Facebook

Latest News

data analytics and truck accident claims
How Data Analytics Reduces Truck Accidents and Speeds Up Claims
Analytics Big Data Exclusive
predictive analytics for interior designers
Interior Designers Boost Profits with Predictive Analytics
Analytics Exclusive Predictive Analytics
big data and cybercrime
Stopping Lateral Movement in a Data-Heavy, Edge-First World
Big Data Exclusive
AI and data mining
What the Rise of AI Web Scrapers Means for Data Teams
Artificial Intelligence Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

5 Benefits of Big Data for E-Commerce Companies and Shoppers

6 Min Read

Gmail enters negative time !

0 Min Read

Mastering Marketing Mayhem in a Meaningful, Meticulous Manner

21 Min Read

DQ-View: Is Data Quality the Sun?

1 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?