Zynga: A Big Data Company Masquerading as a Gaming Company
How much data does an online game developer like Zynga create and use on a daily basis? The answer is,…
Data Visualization: Storytelling, Skills, and Utility
I recently read an interview on the Harvard Business Review blog with Amanda Cox, who is a trained statistician and…
Key to Business Intelligence Success: Data Accuracy and Visibility
By now, most decision-makers have probably heard some success stories regarding business intelligence (BI) – how one company used it to cut costs,…
Tracking Adwords Conversions in Salesforce: 6 Challenges
With the impending “end-of-life” of Salesforce for Google Adwords, I thought I’d dive a bit deeper into some of the…
Five BI and Analytics Takeaways from Gartner Summit 2013
The Gartner Summit in Grapevine, TX, this year was pretty fantastic, and Domo had a big presence there. But rather…
SAP’s New Fraud Management Analytical Application
SAP recently announced its new Fraud Management analytic applications. Currently in “controlled” (limited) release, it’s a promising start for the product and a…
One-Number Forecasting: A New Worst Practice?
The one-number forecasting concept has been debated for years.Advocates argue that having different groups within the same organization working to…
What 3 Measures Are Your Business Game Changers?
I don’t know what it is exactly, but Opening Day for Major League Baseball is special. I don’t know what…
What Big Data Doesn’t Appear to Tell Us, But Actually Does
While researching Too Big to Ignore, I discovered that Big Data is already having a major impact on a wide…
Big Data and Rise of Predictive Analytics
Back in mid 1990s, when I was a Ph.D. student, one of the professors asked me what my career goal…