How to Use Big Data to Sell into Micromarkets
While retailers and other B2C companies have long perfected mining the petabytes of online transactional data to serve up product…
Data Comes Alive!
When most people think of data, images of complex Microsoft workbooks and spreadsheets come to mind. Tables with rows and…
A Social Media Listening Post – Closing the Feedback Loop
With businesses becoming increasingly sensitive to customer opinion of their brand, monitoring consumer feedback is becoming ever more important.
A Year On: The Promise of SAP HANA for Big Data Analytics (Part One)
It’s a now a little over a year since SAP launched HANA at its 2011 SAPphireNOW event. And, it seems…
Tips for Change Leaders – How to Show Your Impact
We work with a lot of leaders who are responsible for driving change. A common question that they ask us…
Social Media Analytics: Performance Measurement Done Right
By Philip Resnik, Ph.D. Lead Scientist at Converseon & ConveyAPI.
Globoforce Engages Employees with Social Recognition
The use of social collaboration and employee recognition software to support human capital management is increasing as the need to…
Wielding Analytics to Conquer the Customer Experience Battle
In a time when consumers have unprecedented access to reams of data about an organization – from Facebook posts to…
Why the Integrated Approach to Mobile Devices is Winning
Until last week’s announcement of the new Surface tablet, Microsoft had taken the same approach to mobile devices that they…
Optimizing Facebook Engagement – The Effect Of Post Length
Size matters with regard to Facebook Engagement. People on Facebook are tired, busy, bored, hungry and utterly bombarded with a…
