How Big Data Can Boost the Gaming Industry
Big data is an industry worth $130 billion in 2016 and expected to soar to $203 billion by 2020. And…
New Report: Big Data is the Key to Energy Efficiency
Pundits in every sector are becoming more worried about energy efficiency. The International Energy Agency recently released a report showing…
Trusting in Big Data – Can Society Do it?
Big Data has a multitude of meanings and purposes. The notion of massive amounts of potentially actionable analytics is an…
3 Pitfalls to Avoid When Using Data to Make Decisions
Data is not just a buzzword thrown around in the marketing sphere. Data is collected and analysed effectively in order…
Predicting Airline Loyalty Churn – Cathay Pacific Marco Polo [Case Study]
Big data can now predict when a high-value frequent flyer is unhappy with an airline loyalty program and is at…
Loyalty 101: Are You Tracking The Right Data?
Loyalty programs are a critical aspect of most business operations, from old-fashioned punch cards and discounts given to “regulars” to…
How to Overcome Data Visualisation Problems
The domain of data visualisation is changing fast. From a tool to envisage trends and elucidate patterns to a gateway…
Artificial Intelligence Can Be Our Best Travel Guide
Travel has become a mainstay in American society. Whether traveling abroad or exploring the best places to live in California,…
How Data Is Helping Us Prevent Traffic Accidents
Traffic is a problem for everybody. At the small end of the consequence spectrum, the average commuter spends about 42…
HR Professionals Say These Big Data Jobs are in High Demand
Brands in every industry are utilizing big data to improve efficiency and deliver higher quality solutions. However, big data logistics…
