Building Competitive Advantage through New Data
One subject that has not received a lot of coverage in the analytics blogging circle is the current administration’s data.gov…
Web Mining: Short/Long Term User Profile
It’s now nearly one year that I manage a project about targeted advertising for a Telco company in Switzerland. The…
OllieBray.com: Microsoft Bing Maps augmented reality demo at the TED 2010
Short 8 minute TED Talk today on their latest evolution of Microsoft Bing Maps which included an Augmented reality demo.…
Predictive Analytics: 8 Things to Keep in Mind (Part 1)
I, along with two of my colleagues (Anand Rao & Dick Findlay), recently conducted a workshop at the World Research…
Predictive Analytics World Recap
Predictive Analytics World (PAW) just ended today, and here are a few thoughts on the conference. PAW was a bigger…
Prinicpal Components for Modeling
Problem Statement Analysts constructing predictive models frequently encounter the need to reduce the size of the available data, both in…
First Look – FICO Xpress and Business Rules
Optimization is a mathematical process for finding the best decision for a given business problem – usually highest profit, lowest…
Mate Math: Analytics for Dating
A recent article in the New York Times describes a dating site called OkCupid started by four Harvard math graduates and…
R project named in Intelligent Enterprise 2010 Editor’s Choice Awards
Intelligent Enterprise has announced its 2010 "Editors Choice" Awards, and the R project is included as one of twelve "Companies…
Economist or Iconomist?
Have you heard the joke about economists? Most of them are saying iconomist seeing the 2009 global credit crisis. As…


