Analytics
112 views

Three Ways to Analytic Impact

RamaRamakrishnan - July 26, 2011

At work every day, we work on analytic problems that are important to retailers. Solving these problems in a better way has the potential for substantial impact.…

Analytics
65 views

Analytics and Free Will

RamaRamakrishnan - April 28, 2011

I like to think that I have free will.  So it was devastating to read in the April 23 Wall Street Journal that, thanks in part to…

Inside Companies
158 views

How Good Management Can Produce Bad Data

RamaRamakrishnan - November 15, 2010

As a long-time analytics practitioner, I am well aware of the dangers of using data without fully understanding where it comes from and how it is generated.…

Business Intelligence
72 views

Tiponomics: Analytics for Waiters

RamaRamakrishnan - July 19, 2010

A recent lunchtime conversation with a friend reminded me that data-mining/analytics/optimization opportunities are lurking everywhere. It all started innocently enough. I miscalculated the tip at lunch and…

Predictive Analytics
59 views

The Ascent of Ranking Algorithms

RamaRamakrishnan - April 19, 2010

Algorithmic ranking is on the rise. Everywhere I turn, something or the other is being ranked analytically. Ranking web pages based on relevance, pioneered by Google’s PageRank, maybe the…

Uncategorized
63 views

Smarter Cruise Control With Analytics

RamaRamakrishnan - March 25, 2010

As readers of this blog know, I am always on the lookout for examples of Monday Morning Analytics in action. I stumbled on an unusual and neat…

Business Intelligence
54 views

Factoids, Stories and Insights

RamaRamakrishnan - March 10, 2010

Recently, The Economist had a special report titled “Data, data everywhere“. The report examines the rapid increase in data volumes and what the implications are. The report…

Business Intelligence
79 views

Applying Behavioral Economics To Retail

RamaRamakrishnan - March 3, 2010

Recently, the McKinsey Quarterly published a brief article titled “A marketer’s guide to behavioral economics“. The author recommends four strategies for marketers, all inspired by research in…

Business Intelligence
60 views

The Analytic Entrepreneur Series: Dr. Robert Phillips

RamaRamakrishnan - February 24, 2010

Bob Phillips, a legend in revenue management and pricing circles, guest-lectured to my MIT Sloan analytics class last week. It was a treat for the students to…

Predictive Analytics
99 views

Mate Math: Analytics for Dating

RamaRamakrishnan - February 17, 2010

A recent article in the New York Times describes a dating site called OkCupid started by four Harvard math graduates and their use of analytics to help people…