Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Case Study: Using Social Media and Text Analytics to Improve the Neiman Marcus Customer Experience
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Social Data > Case Study: Using Social Media and Text Analytics to Improve the Neiman Marcus Customer Experience
Social DataText Analytics

Case Study: Using Social Media and Text Analytics to Improve the Neiman Marcus Customer Experience

MichelledeHaaff
MichelledeHaaff
1 Min Read
SHARE

Neiman Marcus is synonymous with luxury specialty retail goods and without question, cater to a discriminating demographic.

Neiman Marcus is synonymous with luxury specialty retail goods and without question, cater to a discriminating demographic. Yet in the high-stakes retail industry, they have been able to maintain a distinguished profile for the luxury goods shopper by adopting the latest innovative methods to serve the one person who matters most — the customer.

In this 22-minute case study, presented by Jeff Rosenfeld, Director of Customer Insight & Analytics at Neiman Marcus, he shares specific and practical examples which can provide you with a starting point in your social media and business processes.

  • See how Neiman Marcus leverages analytics to gain a competitive advantage in the retail industry
  • Understand how Neiman Marcus successfully implemented analytics and reporting on social media across the entire organization
  • Get an insider’s sneak peak of what’s coming next for social media analytics at Neiman Marcus

Download the Case Study:

More Read

Singapore
Keeping Singapore Green with Data and Design
Social Data and Scaling Your Mobile Ad ROI
Big Brother… or do I mean Big Data?
Measuring Social Media ROI: Leveraging Data To Boost Results
Trudeau v. Kent, That’s What I Call Negative Sentiment
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

sales and data analytics
How Data Analytics Improves Lead Management and Sales Results
Analytics Big Data Exclusive
ai in marketing
How AI and Smart Platforms Improve Email Marketing
Artificial Intelligence Exclusive Marketing
AI Document Verification for Legal Firms: Importance & Top Tools
AI Document Verification for Legal Firms: Importance & Top Tools
Artificial Intelligence Exclusive
AI supply chain
AI Tools Are Strengthening Global Supply Chains
Artificial Intelligence Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Big Data: Are You Ready for Multimedia Information Systems?

3 Min Read
Hadoop in retail
AnalyticsBig DataCloud ComputingData MiningData QualityData WarehousingHadoopHardwareITMapReduceMarketingMarketing AutomationOpen SourcePredictive AnalyticsSentiment AnalyticsSocial DataSocial Media AnalyticsSoftwareSQLText AnalyticsUnstructured DataWeb AnalyticsWorkforce AnalyticsWorkforce Data

5 Big Data Hadoop Use Cases for Retail

5 Min Read
False cloud solutions can lead buyers down a risky path...
AnalyticsBig DataBusiness IntelligenceCloud ComputingCRMData ManagementITSocial DataSoftware

Beware Cloud Washing: 6 Ways to Spot Fake “Cloud” CRM

5 Min Read

The Future of Marketing – it’s all about Data

4 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
ai in ecommerce
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?