Uses for Analytics and Big Data in Marketing
It's natural that the varied applications for big data and analytics would extend to endeavors such as marketing. After all, all…
![Ensure Your CRM Project Delivers Real Results [INFOGRAPHIC]](https://www.smartdatacollective.com/wp-content/uploads/2026/08/ensure-crm-project-delivers-real-results-infographic-330x220.jpg)
Ensure Your CRM Project Delivers Real Results [INFOGRAPHIC]
Business benefits and ROI on CRM projects are no longer a ‘nice to have’ but a prerequisite so discover how…
More Results from Our Predictive Analytics in the Cloud Survey
A couple of weeks ago I posted a sneak peek of some of the results from our survey on Predictive…
Common File Elimination Demystified
Common File Elimination sounds rather straightforward as its benefits are easy to understand but the way it actually functions often remains…
Oracle Hyperion Products Challenged by New Generation of Expectations
Oracle continues to enrich the capabilities of its Hyperion suite of applications that support the finance function, but I wonder…
Fantasy Football Modeling with R
Boris Chen, a data scientist for the New York Times, has been running since August a weekly blog with statistical…
The Industrial Internet Will Bring a Revolution to the Manufacturing Industry
The Industrial Internet can be seen as the integration of complex physical machinery with networked sensors and software. The Industrial…
Information Does Not Equal Insight
It has long been assumed in the BI community that more information is "a good thing" when it comes to…
Big Data Analytics: The Key to Data Driven Marketing
Every day, enterprises are amassing mountains of data. In fact, according to IBM, companies have captured more data during the…
Government’s Big Data Affected by Shutdown
The most prominent topic in the United States' news media and on the minds of most Americans is the current…