Missing Data: Whose Problem Is It Anyways?
Every statistics package is designed with fancy little features to help you deal with…
What Does the Regression Model Indicate?
I just returned from two of the best marketing research conferences out…
Does Your Research Company Look Like a Scam?
here are hundreds, possibly thousands, of companies out there looking for people…
How to Get Management to Pay Attention to Your Research Results
We’ve all been there. You’ve written a grand survey, conducted an amazing…
Big Data in the Music Industry: Richard Bowman
Welcome to this series of live blogs from the IJMR Research Methods…
How Do We Know Which Research to Trust? Rachel Kennedy
Welcome to this series of live blogs from the IJMR Research Methods…
Finding the Why in Your Market Research Results #MRX
Baby asking whyyyyyyy?It’s probably safe to assume that every single research report…
The 6 Worst Market Research Mistakes #MRX
Sigh, not only are the colours horrid, this 3d pie chart completely…
I Hate Social Media Research Because It Doesn’t Have Data On Anything I’m Interested In
I recently wrote a blog post citing ten of the biggest complaints about…