Predictive Analytics World New York City Conference Announces Speaker Line-Up
New York City, NY – Predictive Analytics World, the business-focused event for…
Online and offline become 1: a new era has begun (part 2)
This is the second part of the post Online and offline become…
Email Gaining Ground, Says Forrester
A study by Forrester Research and covered by Ken Magill at DirectMag finds interesting stats on…
Making the Most of the Unsubscribe Process
A topic that seems to be buzzing around the email expert community is…
Dawn of a new era: On-site – Off-site Integrated Marketing
While it isn’t yet quite the online-offline integration that is my pet…