Uncategorized
99 views

Commerce Department Calls for Privacy Enforcement

CariBirkner - December 22, 2010

The Commerce Department released a proposal on Dec. 16 calling for the development of a privacy office within the agency and for enforceable codes of conduct for…

Uncategorized
111 views

FTC Privacy Report Wants “Do Not Track” for Consumers

CariBirkner - December 4, 2010

The Federal Trade Commission issued a report on December 1 calling for a “Do Not Track” mechanism in consumers’ web browsers so they can choose to have…

Uncategorized
100 views

Online Privacy Changes Imminent from Washington

CariBirkner - November 22, 2010

Online Privacy and personal data are issues that have affected online businesses for years.  Personal information is now easily accessible due to the popularity of social media…

Uncategorized
55 views

Another “anti-spam litigant” Goes Down in California: Domain Use Challenged

CariBirkner - June 25, 2010

“Another anti-spam litigant took one on the chin today. The California Supreme Court ruled in Kleffman v. Vonage Holdings Corp., No. S169195 (Cal. June 21, 2010), that…

CRM
62 views

The Big Bad Boucher Bill, and Its Possible Exceptions

CariBirkner - May 17, 2010

A discussion draft of a controversial bill to regulate behavioral targeting has been released by US Rep. Rick Boucher (D-VA). In summary, the bill addresses when and…

Uncategorized
62 views

Are Unsubscribe Confirmation Emails CAN-SPAM Compliant?

CariBirkner - April 28, 2010

A new article in Email Responsibility discusses the debated topic of unsubscribe confirmation emails. Recently, the writer of the article unsubscribed from an Omaha Steaks email and…

Uncategorized
51 views

Facebook estimates $350 million in 2009 from Performance Advertising

CariBirkner - March 29, 2010

As Facebook was estimating it’s total profits from 2009 to be $635 million, over half, or $350 million of that was attributed to performance marketing, where the advertiser pays…

Uncategorized
56 views

Maine Repeals Controversial Online Marketing Law

CariBirkner - March 15, 2010

In an act that was cheered by many, the controversial online marketing law “An Act to Prevent Predatory Marketing Practices Against Minors” first introduced in 2009 by…

Uncategorized
74 views

Congress, Privacy, and Marketing to Your Geolocation

CariBirkner - March 2, 2010

Location-based technologies include GPS for mobile devices and new technology in the browsing interface that tracks location using a range of technology including nearby wireless access points…

Data Mining
50 views

The FTC Still Wondering If Cookies Can Behave…

CariBirkner - March 1, 2010

As the FTC continues its discussions on behavioral marketing and how it relates to privacy, new information regarding flash cookies has been brought to light. In previous…