The Commerce Department released a proposal on Dec. 16 calling for the development of a privacy office within the agency and for enforceable codes of conduct for…

The Federal Trade Commission issued a report on December 1 calling for a “Do Not Track” mechanism in consumers’ web browsers so they can choose to have…

Online Privacy and personal data are issues that have affected online businesses for years.  Personal information is now easily accessible due to the popularity of social media…

“Another anti-spam litigant took one on the chin today. The California Supreme Court ruled in Kleffman v. Vonage Holdings Corp., No. S169195 (Cal. June 21, 2010), that…

A discussion draft of a controversial bill to regulate behavioral targeting has been released by US Rep. Rick Boucher (D-VA). In summary, the bill addresses when and…

A new article in Email Responsibility discusses the debated topic of unsubscribe confirmation emails. Recently, the writer of the article unsubscribed from an Omaha Steaks email and…

As Facebook was estimating it’s total profits from 2009 to be $635 million, over half, or $350 million of that was attributed to performance marketing, where the advertiser pays…

In an act that was cheered by many, the controversial online marketing law “An Act to Prevent Predatory Marketing Practices Against Minors” first introduced in 2009 by…

Location-based technologies include GPS for mobile devices and new technology in the browsing interface that tracks location using a range of technology including nearby wireless access points…

As the FTC continues its discussions on behavioral marketing and how it relates to privacy, new information regarding flash cookies has been brought to light. In previous…