Uncategorized
1393 views

Value Your Customer Data as a Business Asset

martindoyle - March 6, 2015

Private data is now a very public issue. For the first time in history, people recognise that businesses store their…

Uncategorized
1395 views

Data Driven Lingerie?

Ajay Kelkar - September 2, 2014

How can lingerie and data have any correlation?Almost 78% of consumers think it is hard to trust companies when it…

CRM
1132 views

Customer Data Integration – Separating the Hype from the Reality

RickSherman - April 27, 2011

There is a lot of buzz in the industry about the emerging class of customer data integration software that businesses…

Business Intelligence
816 views

Tips for Utilizing Customer Experience Data.

MIKE20 - June 9, 2010

Customer knowledge and experience data can provide a multitude of business intelligence for companies to make better business decisions, yet it is…

CRM
1041 views

From Home to Social: The Evolution of Your Customer Data

JillDyche - March 27, 2010

Here’s how it goes down. An executive decides that his company needs a “social media strategy.” Along the way someone,…

CRM
815 views

Salesforce Chatter: Facebook for the enterprise?

StephenBaker1 - February 25, 2010

The business world is crawling with software vendors and consultancies selling collaboration tools, from Microsoft's Sharepoint to IBM's Lotus Notes.…

Data Mining
931 views

PAW: The unrealized power of data

JamesTaylor - February 19, 2009

Live from Predictive Analytics WorldAndreas Weigend, former amazon.com Chief Scientist, gave a keynote on the unrealized power of data. He…