Make Sure Metrics Don’t Kill Your Business
Measuring programming progress by lines of code is like measuring aircraft building progress by weight. —Bill GatesBusiness metrics—the quantifiable measurements…
Solving the Challenge of Customer-Facing Analytics
In times of market volatility, it is more important than ever to forge strong relationships with our customers. Once upon…
Examining Big Data’s Potential In Predictive Marketing
The cost to store and process large amounts of data continues to fall. At the same time, new, simple software…
Information Maps: Used All Over the SAS BI System
You can make information maps available to SAS Enterprise Guide and SAS Add-In for MS Office, which might make is…
3 Big Trends in Data Visualization
Data visualization is core to business intelligence (BI), as it’s the means by which data is communicated to the user.…
Recap of Global Business Intelligence and Analytics News [VIDEO]
Welcome to BI.TV – your fortnightly recap of global Business Intelligence and analytics news, views and reviews. Welcome to BI.TV…
5 Steps To Data-Driven Marketing [INFOGRAPHIC]
At BigData-Startups we know that big data offers a lot of possibilities for any industry, any organization and any department.…
BlackBerry: Innovation Alone Isn’t Enough
Earlier this week BlackBerry announced that it was seeking a buyer or strategic partner as a way forward and out…
Situational Intelligence: Not Just Another Fancy Term
Recently, Space-Time Insight released Version 4 of what they call the Space-Time Insight Situational Intelligence Suite. Recently, Space-Time Insight released…
Exploiting Big Data Advantages when Forming Strategic Competences
If one would have asked me to sum up the entire two years of an MBA into two words, I…