Social CRM: Not a Cure for Customer Compliants
Salesforce CRM execs are likely celebrating this week as they gained a shiny new customer- Facebook. Word on the street…
Social CRM: Thinking Outside the “Call Center” Box
If one studies history of automobiles, the first cars powered by internal combustion engines running on fuel gas appeared as early as…
You Have to Segment Your List
Digital marketing is an effective way to control costs costs and measure ROI. One of the easiest ways to start…
Pink Floyd, Seinfeld, and Extremes in Customer Service
One of my favorite Pink Floyd songs from the later years is “Poles Apart”, off of their 1994 Division Bell album.…
15 Things You Should Be Doing for Social Media Success
Here are a few things to consider to drive social media success.1 - Know what is available so you 'know…
Seeing through your customer’s eyes
You have a great idea. You turned it into a product. It’s going to solve all kinds of problems. The…
My Thoughts On The Gartner Customer 360 Summit
I got to attend Gartner Customer 360 Summit this week, which quite honestly impressed me. This is a rare occasion…
Q&A with Radian6′s Lauren Vargas from our Recent Webinar
Social CRM has just gone from being a buzz word to being an official software solutions category: Gartner has released…
Online and offline become 1: a new era has begun (part 2)
This is the second part of the post Online and offline become 1: a new era has begun. In this…
How to Gain Knowledge from the Online Community
As employees today have increasingly free reign to connect and share data online, the amount of untapped organizational knowledge grows…
